The “walk of shame” that teens like to snigger about has a whole new meaning these days, especially when applied to companies and organisations recovering from reputation damage. Acknowledgement and admissions I recently described an email United Airlines sent to me (and many others) apologising for its brutal bumping of a customer from a Chicago flight. As […]
Actions speak louder than words
I often travel to the US, and was interested to receive an email from the chief executive of United Airlines, Oscar Munoz. His email profusely apologised for the way armed officers forcibly dragged a passenger off one of his company’s planes in Chicago recently. The share price of United Airlines reportedly dropped by $1.4 billion after the […]